External Publicity Translation and Dissemination of Intangible Cultural Heritage: Status and Strategies


In order to promote the realization of China’s modern international cultural tourism city construction strategic goals and promote excellent traditional culture, this article analyzed and summarized the current status and outstanding issues of China’s intangible cultural heritage’s external dissemination and publicity translation. Combining the importance of translation and dissemination of intangible cultural heritage, this article puts forward corresponding opinions. With a view to guiding and improving the external publicity translation and dissemination of material cultural heritage from theory and practice, so as to promote the internationalization of China’s intangible cultural heritage.


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